VirtuVisit – Beau

Overview

VirtuVisit™, a virtual care solution crafted by physicians for healthcare communities, enhances patient experience and engagement across the entire care continuum. VirtuVisit offers next-generation telehealth features, AI-assisted capabilities, and ambient technology seamlessly integrated into your clinical workflow, ensuring a smooth experience.

The website mirrors the extensive capabilities and patient-centered design ethos of VirtuVisit, a culmination achieved through collaboration among subject matter experts, creative writers, and designers. As the lead UX/UI designer, I spearheaded the project, guiding the design team to create a website that prioritized stakeholder requirements and user-centered design principles. Leveraging WordPress, Elementor, and fundamental HTML and CSS, I developed the fully responsive website, bringing it to fruition.

Role

UX/UI Design Lead | Developer | Art Direction

Technologies Used

Adobe Creative Suite | Microsoft Office | Adobe XD | WordPress

Competitor Research and Audience Customization

Through collaboration with subject matter experts (SMEs), I conducted comprehensive competitor research and identified target competitors, enabling a robust analysis of UX/UI requirements. VirtuVisit is a telehealth solution offering diverse services, including patient healthcare, an intuitive platform for providers, groundbreaking AI analytics for behavioral health, a scalable solution for healthcare organizations, AI-enabled assistance for researchers, and various benefits for health payers.

With these diverse target audiences in mind, crafting a UX that effectively engages each demographic posed a significant challenge. Despite tailoring each page on the website to highlight the versatile functionality of VirtuVisit, I devised a specific solution: a tailored navigation menu and a dedicated page where users can learn how VirtuVisit addresses their individual pain points.

Design to Development

Transitioning from prototype to a fully functional responsive website presented its challenges. I initiated the process by defining the core functionality that would be consistent across the entire site, laying the groundwork for efficient development. This involved creating templates that could be reused across various pages and establishing a structured UI kit comprising fonts, sizing, colors, and required media elements.

Bringing the website to fruition provided invaluable lessons in leveraging HTML and CSS to implement custom functionality and structuring the site using a flexbox approach to ensure effective breakpoints. As the sole developer, I honed my skills in web designing with development best practices to seamlessly transition graphics from the prototype to the live website.

Next steps and future iterations

For future iterations, we aim to develop a more robust and delightful user experience by adding more interactive elements to engage users and increase retention.

Additionally, I recognize the importance of iterating and improvements. As the site gains traction, I plan on using google data analytics to identify pain points and improve functionality.